Our mission, our values
Our unique apple products inspire people all over the world.
VOG Products reinvents apples and inspires people all over the world with its unique apple products. Our goal is to produce healthy, safe and natural food. On the other hand, we guarantee our fruit growers long-term economic prospects and want to achieve the highest added value for them.
In doing so, we are guided by values, whereby these seven characteristics and behaviours best embody our values and are decisive for us:
We can do together what one cannot do alone.
We are creating tomorrow's nutrition through today's ideas.
We deal honestly with each other.
We trust each other.
We save our future in social, ecological and economic terms.
We are connected to our land and our people.
We work together with positive energy.
Four out of five of the organic apples processed by VOG Products come from the cultivation of around 600 Bioland farmers in South Tyrol.
Picture: ©Südtiroler Apfelkonsortium
The Kissabel® apple (variety R201) is known around the world for its fruit pulp, which can vary from pink to red. The juice is just as attractive as the apple, mainly because its unique taste and a characteristic red colour ranging from violet to ruby red.
South Tyrol has been the largest organic apple supplier in Europe for many years. That is why the quantities delivered to the fruit processor VOG Products have more than tripled in three years.
EcoVadis rewarded the sustainability efforts of VOG Products with a silver medal.
Hannes Egger is a mountaineer and "optimiser" in the company.
Puree is an increasingly important product at VOG Products.
Daniel Franco and the balancing act between machine and man.
Ervis Naci from Albania has made the step from worker to head of department.
Each year, VOG Products processes around 350,000 tonnes of apples into juice, puree and concentrate. Water is indispensable in the production process: it serves as cooling and transport water. The company not only uses it carefully, but also several times over.
Jessica Pfeifer solves many seemingly unsolvable problems in the Sales Back Office.
Its carbohydrates enter the blood quickly and are healthy for body and brain. Apple juice not only quenches thirst, but is also a source of health.
Alex Pernstich learned from the bottom up how to masterfully produce apple juice.