Purchasing raw materials
Communications & Sustainability
Pillar of the regional fruit industry
VOG Products is owned by three producer organisations from South Tyrol and Trentino and 18 South Tyrolean fruit cooperatives. These in turn, are made up of more than 6,000 fruit-growing families who practice integrated and organic fruit cultivation with great dedication. The result: high-quality raw produce that we process into healthy and safe products and market internationally.
hectares of orchards
Producer organisations and cooperatives
Many members provide security
OG Melix Brixen
OG Cafa Meran
OG Cofrum Marling
Frubona OG Terlan
OG Grufrut Group
OG Fruchthof Überetsch
La Trentina, Trento
The power of nature, the dedication of man
Our apple farmers
Small family businesses, great variety
Behind our members are more than 6,000 fruit-growing families. Most of them are small family farms that cultivate an average area of 2.5 ha. Regardless of whether they work according to integrated or organic farming methods - our farmers are actively committed to protecting the environment and maintaining the cultivated landscape. They use the forces of nature, for example by protecting beneficial insects or promoting biological diversity through various ecological measures.
South Tyrol has been the largest organic apple supplier in Europe for many years. That is why the quantities delivered to the fruit processor VOG Products have more than tripled in three years.
The Kissabel® apple (variety R201) is known around the world for its fruit pulp, which can vary from pink to red. The juice is just as attractive as the apple, mainly because its unique taste and a characteristic red colour ranging from violet to ruby red.
EcoVadis rewarded the sustainability efforts of VOG Products with a silver medal.
Hannes Egger is a mountaineer and "optimiser" in the company.
Puree is an increasingly important product at VOG Products.
Daniel Franco and the balancing act between machine and man.
Ervis Naci from Albania has made the step from worker to head of department.
Each year, VOG Products processes around 350,000 tonnes of apples into juice, puree and concentrate. Water is indispensable in the production process: it serves as cooling and transport water. The company not only uses it carefully, but also several times over.
Jessica Pfeifer solves many seemingly unsolvable problems in the Sales Back Office.
Its carbohydrates enter the blood quickly and are healthy for body and brain. Apple juice not only quenches thirst, but is also a source of health.
Alex Pernstich learned from the bottom up how to masterfully produce apple juice.
Solid pack apples must meet the high quality standards of VOG Products and those of our customers, therefore they must fulfil a number of requirements.